Browsing Tag

e-cigarettes

#celebrity endorsement #e-cigarettes #TikTok #Tobacco industry interference

The Glamour Trap: Celebrity Endorsement and Vape Marketing

The tobacco industry has always been a master of reinvention and in the vaping era, it’s getting craftier than ever. One of its latest tricks? Wrapping nicotine in the glitter of celebrity fame. ...

#e-cigarettes #Social media #TikTok #Youth

E-cigarettes glamorized on social media – putting youth at risk

Social media platforms such as Instagram, TikTok and Facebook used to overwhelmingly show the use of e-cigarettes in a positive light, undoing some of the positive work done to ban the ...