New STOP Report-Addiction at Any Cost: Philip Morris International

A new report Addiction at Any Cost: Philip Morris International recently released by Stopping Tobacco Organisations and Products (STOP) a tobacco industry watchdog, has debunked facts about the new tricks by Philip Morris International (PMI) to viciouly push its addiction agenda through their usual rhetoric of ‘harm reduction’. World wide, the tobacco industry has persistently pushed its harm reduction agenda in a bid to improve their public image and promote sales of their electronic products. There is an increasing prevalence in use of these harmful products by the youth despite recent calls by the scientific community on the uncertainty of their health impacts. STOP has carried out research of publicly available information, industry analyst data and company documents, and concluded that PMI is addicting people to its IQOS product because its cigarette business is under threat.

Read the full report here